Logo review of INKA, Bordados - Sublimados - DTF

Legibility

Primary brand name (INKA) is bold, clear, and easy to read
Supporting text uses a clean sans-serif typeface for clarity

The stylized K introduces a sharp stroke which could be misread at a glance or at smaller sizes

Scalability versatility

Simple shapes and strong contrast ensure decent legibility in larger formats such as signage or web banners

Thin, pointed line on the K may disappear or appear distorted at small sizes, such as business cards or product tags
Logo may not be as recognizable or clear when scaled down to favicon or embroidery applications

Balance alignment

Main wordmark is well-centered and spacing between letters is mostly consistent
Supporting tagline is horizontally balanced

Sharp cut on the K disrupts the otherwise geometric flow, making the visual weight on the right side slightly heavier

Originality

The pointed K introduces a distinct visual twist
Name INKA is bold and unique, making it memorable in the industry

Other aspects of the wordmark follow common geometric sans-serif logotypes, and the style of the supporting line is generic

Aesthetic look

Color palette is minimal, professional, and attractive
Overall clean and modern design aesthetic

Sharp cut in K feels slightly abrupt and could be refined for a more harmonious look

Dual meaning and misinterpretations

No inappropriate shapes or unintended interpretations present

Color harmony

Restrained use of color ensures harmony and professionalism
Dark background enhances the gold and white contrast