Logo review of nutriima

Legibility

Script font is elegant and generally clear.
Text contrasts well against the background.

The connected script and unique 't' with a long ascender can potentially cause minor readability issues, especially at small sizes.

Scalability versatility

Simple icon silhouette and limited color palette enhance adaptability on flat backgrounds.
Could work on business cards, digital headers, and social media displays.

The intricate fork/spoon detail in the pin may be lost on very small prints (like favicons or embroidery).
The script font may lose legibility at smaller sizes.

Balance alignment

Symbol and text have a conceptual link.

The left-heavy woman’s silhouette dominates visually, creating imbalance, especially as the additional icon on the right is smaller and lighter.
The spacing between the logomark, the script text, and the map pin is inconsistent, making the composition feel loosely assembled.

Originality

Combining a woman’s profile and healthy food reference is tailored for a nutrition/health brand.
Custom touch with the leafy map pin.

Uses common nutritional/health symbolism (profile, leaf, map pin, utensils), which diminishes uniqueness.
No particularly clever use of negative space or highly memorable visual twist.

Logomark wordmark fit

Both logomark and wordmark share a clean, smooth line style.

The weight of the logomark visually outweighs the script wordmark, making the left side feel much heavier.
Styles between the soft profile and the outlined utensil map pin do not fully harmonize.

Aesthetic look

Minimalist style and considered color palette are visually appealing.
Design aligns with health/wellness industry standards.

Slightly busy due to multiple icons (profile and pin with detail), which could be simplified for a sleeker look.

Dual meaning and misinterpretations

No inappropriate or ambiguous visual elements detected.

Color harmony

Limited, well-matched greens reinforce the healthy theme.
Strong contrast against white background.