Logo review of LUXURY OF CHOICE

Legibility

Typography is crisp, highly readable, and well-sized.
Good contrast between text and background, ensuring clarity.

Scalability versatility

Simple bold shapes in the monogram are versatile and scale well for digital and print use.
Logo retains clarity on business cards, websites, and large format signage.

Central dot detail in the monogram may lose definition at very small sizes, especially in embroidery or favicons.

Balance alignment

Monogram is centered perfectly above the wordmark, creating a strong visual hierarchy.
Spacing between logo elements is clean and balanced.

Originality

Monogram cleverly combines 'L' and 'C' in a minimal, abstract form.
Central dot adds a unique, memorable element.

While effective, geometric monograms are fairly common in the luxury sector, so it risks some similarity with competitors.

Logomark wordmark fit

Monogram style matches the modern sans-serif wordmark, resulting in aesthetic unity.
Proportions between logomark and wordmark are well-judged—neither overwhelms the other.

Aesthetic look

Logo exudes sophistication and modern luxury.
Clean, minimal approach contributes to a strong upscale impression.

Dual meaning and misinterpretations

Abstract treatment of letters avoids unintended shapes or inappropriate associations.

Color harmony

Black and white palette is timeless, elegant, and versatile.
Excellent contrast ensures high visibility across mediums.