Logo review of BASRENG GANK

Legibility

Clear, bold sans-serif typeface ensures instant readability.
Letter spacing is comfortable, no overlapping or confusion.

Scalability versatility

Simple shapes in the bowl and stick design will scale well to most applications.
Logo is legible in small sizes and works on monochrome surfaces.
Suitable for packaging, signage, and app icons.

Very thin gaps between snack sticks may blur at very small sizes, such as embroidery or tiny favicons.

Balance alignment

Good proportional relationship between symbol and wordmark.
Aligned horizontally for a clean and unified layout.
Negative space is well managed; the symbol does not overpower the text.

Slight visual imbalance due to the bowl's angle and placement beside a large blocky type. The visual weight of the symbol leans left, creating minor disharmony.

Originality

Custom bowl and stick shapes offer slight differentiation.
Clear connection to food/snack industry.

Bowl with sticks is a common motif for food/snack brands, offering little in terms of standout originality.
Symbol is somewhat generic when compared across food branding.

Logomark wordmark fit

Both symbol and wordmark feature bold, geometric forms, creating visual cohesion.
Black fills in both elements ensure a consistent style.

The symbol feels more playful while the text is rigidly geometric, causing a small mismatch in brand expression.

Aesthetic look

Minimal and functional aesthetic with a modern appeal.
No unnecessary decoration or color overload.

Logo could be viewed as generic by some due to simplicity and familiar food iconography.

Dual meaning and misinterpretations

No offensive or inappropriate shapes present.
Imagery is direct and fits the food context.

Color harmony

Simple two-color scheme is harmonious and emphasizes clarity.
High-contrast palette for visibility across formats.